Clients & Testimonials
Proven Results
Trained executive leaders, sales executives, and engineers at the following companies:
This course was great to build up my knowledge of the consultative selling process, and definitely super useful for my future as a strategy consultant with Accenture. Karl is an excellent communicator and made the learning process very engaging, and entertaining.
Felipe M, Accenture
I highly recommend taking this class if one is interested in learning a high-level view of the selling process. This takes things one step beyond the marketing dimension where one needs to take a value prop and convert it into a successful sale and client engagement.
Prashant R, Entrepreneuer
Selling principles can be applied in a variety of settings to increase value and influence outcomes. Karl provides great frameworks to approach selling and influencing. Karl cares deeply about his students success, and he was the only instructor that I had in my MBA career that reached out to me to check in on my learnings.
Melissa G
From the very first meeting of our class, I found value in tools and frameworks that I applied immediately in my job.
Isabel W
Sales process is one of the key components for success in any enterprise. This class has been very helpful to me in getting a good grasp of key frameworks, strategies, and concepts of consultative selling. I now have the confidence to engage with clients, and lead the sales process for my company more effectively.
Darpan G, Entrepreneur
Take this class if you want to learn how to sell in a consultative manner where you help your clients’ achieve their goals. You will learn how to sell ad structure sales deals to drive top-line growth for your business.
Rekha M, University of Washington
Karl brings a real world experience of consultative sales and does an excellent job in imparting his knowledge upon the students. You will learn a consultative selling process that is highly strategic. You will learn how to better understand your clients, how to build faster relationships, how win business in a competitive field. I highly recommend taking this consultative selling course.
Alek B
This class has frameworks and strategies that will have impact even if you’re not going into consulting, or sales. Not only will you learn how to be more persuasive, but you will also delve into how to make stronger relationships. This class helped with my personal recruiting and networking, and it also helped me think more deeply about my strengths, and what I offer to clients, and organizations. The class is also highly engaging.
Shane S, University of Washington
As someone who works primarily in computer engineering, the soft skills presented in this class have been super valuable. I recommend this class to anyone who wants to grow their ability to influence others and communicate more effectively.
Neal K, RedBox
I learned new frameworks for effective relationship-building and selling to external and internal clients. The course challenged us to think deeply about our selling style and the process of qualifying a potential sale. I recommend this course to anyone in a client facing role.
Mallory M, Childrens Hospital of Seattle
I learned about the RADICAL selling framework, customer buying journey, deal qualification, developing value propositions, developing executive selling briefs, and winning the business strategies. One of the key takeaways is about helping your client obtain their goals in an ethical manner. I highly recommend this course for people who are interested in learning a professional way to sell.
Vivian W, University of Washington Student and Technologist
I work in consulting and I can say that this content is not something that you get in that industry, especially at entry level positions. If you aspire to join a consulting firm after Foster, or sell effectively in your own business, then this is a must take course.
Liam M, Consultant
This course was a great way to do a deep dive into the consultative selling world. The content was both insightful, and easy to implement on a day-to-day basis. I really appreciated Karl’s real-life examples and anecdotes; they provided a real world perspective on how to use the models and methods to double my sales effectiveness. I highly recommend this course!
Agustina J, Director Healthcare
I would highly recommend this course to others because of its results! Finally, a course that lets us explore our own ideas and push forward. This class inspired me to pursue my own business as a business art consultant. It has given me the confidence to know that I can sell in a consultative professional manner.
Jessica L, Business Art Consultant
I thoroughly enjoyed Karl’s Consultative Selling class. It presented me with the opportunity to build my communication skills and craft my social style to better engage, influence, and persuade my audience. Highly recommend for anyone looking to grow in those areas!
Jillian J, Microsoft
The sales framework was simple, but powerful and broadly applicable beyond sales for persuasion in general.
Michael M, Boeing
As one of the only sales classes offered for MBA students at the Foster School of Business, this course was great at providing tools to grow and apply these skills in my daily business. This course would be extremely valuable to any aspiring business leader.
Joe M, Consultant
I recommend all business leaders to take this class. The class was very conversational and extremely interactive. Karl Uselman really cares that the participants get something out of the class; going as far as calling me on a Friday when I missed class. I was able to immediately apply the learning from this course at work, and it will help me moving forward.
Kevin F, Amazon
The consultative selling course allowed me to learn how to approach selling ideas and how to convince others who have a different style. The course gave me confidence in my ability to sell and work with clients in a professional manner. I highly recommend.
Ken R, Marketing Professional High Tech
I learned a clear process to selling. The framework makes sure you are prepared to be successful. I would recommend to anyone who interacts with clients, or partners.
Megan K, Boeing Engineer
I learned key techniques to become a consultative seller. Not just a better sales person, but also a better solution provider. The interactive sessions were useful at applying the knowledge first hand which was a useful way to test our skills as we developed them. Great class!
Ivan T, Supply Chain Executive and Engineer
Simple and intuitive framework for structuring consulting engagements without an over emphasis on salesmanship and presentation style. Rather it was a process-based approach that was intuitive and focused on aligning clients’ needs to what an individual could provide.
Mason C, Entrepreneur
It was so interesting learning the RADICAL selling methodology! I didn’t know that selling could be so logical and strategic. It was definitely helpful to me and will help me significantly improve my sales results.
Hangi T, Entrepreneur and Web Consultant
I learned how to improve my sales skills by utilizing the RADICAL framework. I recommend this class to anyone who has their own business, or is going into consulting, or sales. I became aware of my personal communication style, and how to adapt to other styles.
Danil S, Financial Advisor